In the lawsuit, filed in U.S. District Court on Tuesday, attorneys for the archdiocese argue that Metro’s ban on subway and bus ads that “promote . . . any religion, religious practice or belief” has infringed on the organization’s First Amendment rights.

“The rejected ad conveys a simple message of hope and an invitation to participate in the Christmas season,” archdiocese spokesman Ed McFadden said.

The banner ads, designed to be placed on Metrobus exteriors, are relatively minimalist in their design. The display highlights the phrases “Find the Perfect Gift” and “#PerfectGift,” and includes a link to the campaign’s website, which encourages people to attend Mass or donate to a Catholic charitable groups. The words of the ad are overlaid on a tableau of a starry sky; in the corner are three figures bearing shepherd’s rods, along with two sheep.

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