The term white nationalism originated as a euphemism for white supremacy, the belief that white people are superior to all other races and should therefore dominate society, according to Oren Segal, director of the Anti-Defamation League Center on Extremism.
People who hold these beliefs sometimes go by other names, including Alt-Right, Identarians and race realists. However, this is simply a rebranding — “a new name for this old hatred,” Segal said.
Richard Spencer, president of the National Policy Institute and the editor of Radix Journal, is credited with coining the term Alt-Right.
“I don’t use the term white nationalist to describe myself,” he said.
“I like the term Alt-Right. It has an openness to it. And immediately understandable. We’re coming from a new perspective.”