Source: CNN

New York Attorney General Eric Schneiderman said that evidence of the fraud perpetrated by Trump University is “pretty straightforward.”

“It [was] a bait and switch scheme,” he said on CNN’s New Day Friday, defending his and other lawsuits against the school. “He did ads saying my hand-picked instructors will teach you my personal secrets. You just copy what I did and get rich.”

But Schneiderman said evidence in the case makes clear that Trump was not involved in hiring instructors, and that he didn’t create the program’s curriculum.

“If you tell people we’re going to teach you Donald Trump’s secrets, and he never had any part in writing the curriculum, that’s fraud,” Schneiderman said.

Schneiderman said thousands of students paid millions of dollars to the school, which closed in 2010. While the attorney general’s suit is a civil suit rather than a criminal action, Trump could face millions in fines, Schneiderman said.

Related: Court refuses to toss Trump University case

“This is the equivalent of putting up a sign that says Trump Hospital, when it’s not, and the people in it aren’t nurses and doctors,” he said.

Trump has charged on the campaign trail that Schneiderman is pursuing the case after he received a campaign contribution from lawyers representing students in a civil lawsuit. He also says that Schneiderman filed the suit after meeting with President Obama during a presidential trip in upstate New York.

Schneiderman denied both charges.

He said he received a $10,000 donation in 2010 from one lawyer at a large law firm that filed one of the cases against Trump. But he points out that’s less than the $12,500 that Trump himself contributed to Schneiderman’s campaign. “Obviously, I’m not motivated by money since he gave me more money than anyone even tangentially related to the other side,” he said.

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